Aaron Samson
Former TikTok Global Head of Trust & Safety Marketing and Character.AI's first product marketer on AI, attention, and consumer trust
Book Aaron NowIndustries:
Best for:
- Marketing and brand teams navigating how social media and AI are changing consumer attention
- Business leaders exploring consumer AI's impact on customer behavior, engagement and trust
- Trust & Safety and platform policy audiences examining user protection and responsible growth
- AI product marketers and startup teams developing positioning, launch strategies and consumer adoption
- School leaders, educators and parent communities navigating teen use of AI and social media at school and at home
Aaron Samson
Former TikTok Global Head of Trust & Safety Marketing and Character.AI's first product marketer on AI, attention, and consumer trust
Speaker Videos & Media
Available Speaking Programs
Social Media and AI: The Future of Consumer Attention
Trust & Safety in the Age of AI
Marketing Consumer AI: Turning New Capabilities into Consumer Demand
The Battle for Teen Attention: Navigating AI and Social Media at School and at Home
About Aaron Samson
Aaron Samson is a keynote speaker and marketing leader whose career spans Meta, TikTok and CharacterAI. His work connects consumer technology marketing with Trust & Safety, giving him an inside perspective on how companies attract users, introduce new experiences and communicate the protections designed to keep people safe.
As Global Head of Trust & Safety Marketing at TikTok, Aaron led marketing focused on building understanding of the platform's safety policies, tools and protections. His work included consumer trust campaigns and efforts to increase adoption of Family Pairing, helping parents and teens understand and use the platform's safety features.
At CharacterAI, Aaron was the company's first product marketer. He worked on product positioning, brand voice and the launch of Calls, which enabled voice conversations with AI characters. That experience informs his perspective on the opportunities and challenges of marketing products that consumers can experience as companions, characters and conversation partners.
At Meta, Aaron worked in product marketing on Messenger and Messenger Kids as well as safety initiatives including Nudity Protection. Across these roles, he has worked at the intersection of consumer adoption, youth safety and the communication of complex product capabilities.
Aaron's presentations explore how social media and AI are changing consumer attention, what it takes to bring consumer AI products to market, and how companies navigate the tensions between engagement, growth and user trust. For schools and parent communities, he translates that industry experience into accessible guidance on the AI and social media experiences shaping young people's lives.
A Top 3 finisher in the 2026 World Championship of Public Speaking and a TEDx speaker, Aaron combines firsthand industry experience with engaging storytelling, humor and clear explanations. He helps audiences understand the decisions behind the products they use, and what those decisions mean for their businesses, schools and families.
Areas of Expertise
Awards & Recognition
3rd Place, 2026 World Championship of Public Speaking
Toastmasters International
TEDx Speaker, TEDxResedaBlvd
TEDx
Education Pioneers Fellow
Education Pioneers
Book Aaron Samson for Your Next Event
Transform your event with insights on AI and ai trust & safety
Frequently Asked Questions About Booking Aaron Samson
What is Aaron Samson best known for?
Aaron is known for his marketing experience at Meta, TikTok and CharacterAI, including serving as TikTok's Global Head of Trust & Safety Marketing and CharacterAI's first product marketer. His work spans consumer technology, youth safety, conversational AI and product launches. He is also a Top 3 finisher in the 2026 World Championship of Public Speaking.
What makes Aaron Samson different from other AI speakers?
Aaron brings experience in both consumer technology marketing and Trust & Safety. He has worked on encouraging people to adopt products and helping them understand safety protections. His presentations connect those experiences with the business decisions, consumer expectations and human behaviors that shape AI adoption.
What topics does Aaron Samson speak about?
Aaron speaks about social media and AI's impact on consumer attention, Trust & Safety, consumer AI marketing, and youth safety at school and at home. His programs draw on experience at Meta, TikTok and CharacterAI and can be tailored to business, technology, marketing or education audiences.
Is Aaron Samson a good fit for marketing and product audiences?
Yes. Aaron draws on product marketing experience at Meta and CharacterAI and marketing leadership at TikTok. He explores how companies position unfamiliar products, translate capabilities into consumer benefits, build demand and earn trust.
Does Aaron Samson speak about content moderation and platform policy?
Yes. Content moderation and platform policy are part of Aaron's broader Trust & Safety programming. He approaches these subjects through their implications for consumers, business strategy, marketing and communications, including how companies explain boundaries and respond to competing expectations.
Is Aaron Samson a good fit for school and parent audiences?
Yes. Aaron's work on Messenger Kids, TikTok safety marketing and conversational AI gives him an industry perspective on the experiences young people encounter online. His program, "The Battle for Teen Attention," helps educators and parents understand how AI and social media compete for attention and shape interactions at school and at home.
Does Aaron Samson speak about conversational AI and voice technology?
Yes. As CharacterAI's first product marketer, Aaron worked on the launch of Calls, which enabled voice conversations with AI characters. He explores conversational AI within his programs on consumer attention, marketing and Trust & Safety.
Does Aaron Samson deliver technical AI presentations?
Aaron focuses on the business, consumer and societal dimensions of AI. His presentations make complex developments accessible, with an emphasis on marketing, consumer behavior, trust and safety.
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